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Journal of Business Development Strategies

Publisher:
ECORFAN
Publication date:
2023-11-13
ISBN:
2444-4960

Description:

Journal of Business Development Strategies es un Journal editado por ECORFAN-México S.C en su Holding con repositorio en Spain, es una publicación científica arbitrada e indizada con periodicidad semestral. Admite una amplia gama de contenidos que son evaluados por pares académicos por el método de Doble-Ciego, en torno a temas relacionados con la teoría y práctica de tributación, subsidios e ingresos, políticas fiscales y comportamiento de los agentes económicos, bienes suministrados, gastos de administración, presupuesto, déficit y deuda con enfoques y perspectivas diversos, que contribuyan a la difusión del desarrollo de la Ciencia la Tecnología e Innovación que permitan las argumentaciones relacionadas con la toma de decisiones e incidir en la formulación de las políticas internacionales en el Campo de las Ciencias Sociales. El horizonte editorial de ECORFAN-México® se extiende más allá de la academia e integra otros segmentos de investigación y análisis ajenos a ese ámbito, siempre y cuando cumplan con los requisitos de rigor argumentativo y científico, además de abordar temas de interés general y actual de la Sociedad Científica Internacional.

Issue Number

Latest documents

  • Analysis of oil extractivism in Mexico and industry perspectives

    The extractivism is an economic growth model based on the exploitation of primary natural resources, little transformed, including oil, to be sold on the world market. Several countries, including Mexico, were inserted into an extractivist model, to obtain the highest possible income, through which their industrialization and development were financed; on the other hand, these resources have also been used to pay for growing public spending. The objective of this research work is to determine the impact of oil extractivism on the economic growth of Mexico. For which an econometric model was developed, by ordinary least squares, analyzing the period of time 1990-2020. The results obtained show negative effects associated with a high dependence on public finances toward oil extractivism, in addition, derived from the lack of transformation and improvements of the Mexican extractivism model, negative impacts are generated in the economy that, if not addressed, can trigger a domino effect with greater losses for the oil sector, which could lead to increasing the country risk, an aggravating the economic and social situation of the country in the medium term.

  • Market research for the development of a business model: restaurant 'Huevos al gusto'

    Currently in Tabasco, there are countless businesses dedicated to the preparation of food in an informal way. Therefore, it is extremely important that there are models of investment projects that allow entrepreneurs to develop well-founded businesses that can count from their birth with certainty that allows greater success during operation and growth. This work is developed based on a business plan integrated by functional market analysis and analysis tools, which includes a comprehensive approach to know the factors and variables that affect this type of business, as well as having located the target or objective market. to offer the products and services that customers expect from a restaurant of this nature. This document will increase the benefits for similar businesses, have current data and statistics on the target market, as well as a current and functional business plan.

  • Proposal of a business plan for the optimization of the services of a laundry through multiplatforms

    The use of applications and purchases online have become a topic of global interest, due to how dynamic it is, as well as the optimization of payment times and facilities through electronic means. The lack of practicality of the laundry service has been detected, since it is not innovated and continues to work in a traditional way by neighborhood laundries which have deficiencies in terms of delivery times and schedules, attributes highly valued by customers. This project presents the elaboration of the implementation of a technological system for laundries that provides service through a web and virtual platform. This project not only seeks to provide high quality, but also to innovate with processes that reduce service time, as well as stable demands throughout the work life. It seeks to evaluate the technical, economic and financial viability of the pre-feasibility of the implementation of this business model.

  • Intellectual property in business units

    A brand is not just a simple name, it represents an entire identity for the company, business or product. Considering all the legal aspects that allow its protection is a vitally important step for new business units or entrepreneurs. This article focuses on the management of legal procedures for the trademark registration of a new product, a mixed methodology is used. For the recovery of information in the management of the trademark process, a simulation was carried out on the Mexican Institute of Industrial Property’s platform. The main results obtained were the capture of the application for trademark registration on the IMPI’s platform, obtaining as evidence an electronic document that supports the procedure, from this simulation the proposal of the process to be carried out is made starting from of the information obtained. The survey confirms and supports the main objective of this work, highlighting the importance of trademark registration since the preference for products with trademark and patent registration was detected by the respondents, which concludes in the value generated by this procedure. for new business units.

  • Optimization and improvement of the goods loading process in the transportation units

    This research work was carried out with the objective of optimizing and improving the process of loading the goods transported in a commercial company of industrial products, where it was required to diagnose the area of shipments or departures, pointing out the current problems of the company through from an Ishikawa diagram, Later the stages of the loading process were identified by taking and recording the times taken, Likewise; The items with the highest turnover and their characteristics were recorded, by reviewing historical loads, proceeding to the taking and recording of volumetric dimensions measurement in the; load units, to the packaging or boxes and wooden pallets with the support of a flexometer and the use of Hopewell Autocube 8200 (Volumetric measurements), through the use of AutoCAD some load simulations were carried out, comparing and identifying the empty spaces that They were left due to poor arrangement, managing to optimize them by increasing the amount of cargo and thus preventing the goods handled from being damaged during transport, in addition, an improvement was obtained in the completion times of the stages of the registered process under constant supervision.

  • Use of Strategic Management Accounting in the determination of costs in SMEs in the furniture sector

    Determining cost in industry of all sizes represents a starting point for determining your desired returns. For this reason, the precise calculation matters greatly to the administration of any economic entity. We are currently facing the so-called knowledge era and where changes are looming permanent, so the colloquially called traditional accounting systems must be reinforced with innovative techniques. The objective of this research work is to propose to Small and Medium-sized companies (PYMES) dedicated to the manufacture of furniture an innovative tool with which the cost is determined starting from a hybrid counting system, a traditional system strengthened with a technique of Strategic management. The Cost Management System proposed by this research is based on the conclusion found in the theoretical framework that a system is not something isolated, but is formed as a gear of techniques, procedures and techniques; according to the needs of the companies under study. To carry out the present research work, a diagnostic analysis of the furniture SMEs was carried out, where information was obtained regarding the characteristics for the determination, measurement, analysis and cost management of these companies. According to the result of said analysis, the system proposal is presented, which is in the validation process for its dissemination and, where appropriate, commercialization, prior to its registration. If the SMEs dedicated to the manufacture of furniture have a system according to their characteristics, it will be possible to determine with certainty indicators that are essential for making strategic decisions that infer in the improvement of the administration of the SMEs under study.

  • The subcontracting of specialized services or the execution of specialized works by socially responsible companies versus labor outsourcing

    Socially responsible companies are economic entities that know their tax obligations, serving them correctly and in a timely manner. The prohibition of outsourcing as established in art. 12 of the LFT and the permission of specialized services or execution of specialized works of art. 13 of the LFT is the link by which a company that provides specialized services must act ethically against the third parties involved. The prohibition of outsourcing has been a step forward in the face of the relaxation in terms of contributions and contributions related to subordinate work relationships. However, it is necessary to thoroughly review if this intention is carried out in accordance with current legislation and procedures regarding the contracting of specialized services by the different regulatory bodies such as the Secretary of Labor and Social Security, among others. Objectives.- Identify the opportunity to be a socially responsible company in the face of specialization services or execution of specialized works versus the prohibition of outsourcing. Methodology. - Analysis of current legislation on outsourcingbjetivos

  • The gender gap in the human capital of the restaurant sector

    The purpose of this paper is to analyze the gender gap in the performance of activities and capacities in the manager position in micro and small restaurant companies in the city of Victoria, Durango. The Portela Human Capital Index (PHCI) and performance measurement were determined considering the labor competence standards CONOCER EC0422. The construct was validated through the Cronbach's alpha coefficient and the correlation of the performance indicators with those of human capital was sought; hypothesis tests were performed with non-parametric statistics searching for the behavior sample of men vs women. Results show demographic and performance characteristics; statistically they do not show significant differences between genders, although they show that men obtained the manager position at a younger age than women, even if having less experience. The proportion of women who must have a bachelor's degree to be considered for the position, compared to men, is higher. Finally, job performance is higher in workers who have a higher level of human capital, specifically in understanding and managing laws and regulations.

  • Quality of service in the Heineken supply chain, México: an empirical investigation in the west of Mexico

    The general objective of this work is to analyze the quality factors of the supply chain service in the western regional direction of the company Cervezas Cuauhtémoc Moctezuma - Heineken México. The analysis was framed in a model proposed by Gohain, Thambiah and Hong (2018) which measures six dimensions of service quality: the object, the process, the infrastructure, the interaction, the environment and social responsibility. A survey was applied as an instrument to collect the responses of active providers in the western region of Mexico. The results were estimated by using STATA 14 to evaluate the relationship between the proposed factors. The results highlight that the quality of the supply chain is influenced by the quality criteria of the product, the process and the interaction. In this way, this research contributes with relevant information that allows them to make quick and practical decisions to use those responsible for the company's supply chain, as well as other economic sectors.

  • Use of management indicators in the Valle de Aguascalientes industrial park

    This research is the result of 3 investigations carried out in three of the main Industrial Parks of the state of Aguascalientes, Mexico. The industrial parks on which this research is based are the San Francisco de los Romo Park, the Industrial Park of the Aguascalientes Valley, known as PIVA and the Santa Clara Park. The purpose of this paper is to investigate which are the Management Indicators used by the Automotive companies in the Industrial Park of the Aguascalientes Valley. The most important aspects of the companies they incur in implementing the management indicators of the areas of: administration, human resources, production, logistics, maintenance.

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